Introducing: The Gamification Workbook


“You must implement gamification in your learning.”

You’re hearing this everywhere these days. Expert research is confirming that gamification can improve employee learning by leaps and bounds. It engages people in learning, by making it fun, incorporating competition, and even providing rewards. And because it’s fun, gamification often reduces the stress of a learning experience – especially if you need to test your learners.

But although everyone’s talking about gamification, there just hasn’t been any information out there about how to build a gamification strategy from a business perspective, or how it can support your business goals. Like any other corporate initiative, gamification deserves to be evaluated properly, to ensure that you’re implementing it for sound business reasons.

We’re happy to say we wrote the book on it! Hot off the press is our new Gamification Workbook, a detailed guide on how to build and present your gamification strategy.

Because this guide is the first of its kind, there will be room for improvement. That’s where you come in.

We’re launching our Gamification Workbook in January, but as a loyal reader, we’d like to offer it to you today. Please download and read our guide with a critical eye. Does it make sense to you? Would it help you evaluate and justify gamification for your organization?  What’s valuable for you? What would be more valuable?

The purpose of this guide is to provide you with the information and tools you need to successfully build and present your gamification strategy. In this workbook, we will:

  • Give you a basic understanding of what gamification is.
  • Identify why you should be incorporating gamification into your learning strategy.
  • Provide a step-by-step work-plan to show you how to integrate gamification into your learning strategy and align with corporate objectives.
  • Identify what gamification functionality you need for successful implementation.

We think it’s important to analyze all learning initiatives with a critical business eye. And we’re hoping this guide can help you do that. Download it today, and tell us what you think — we’d be glad of your input.

Written by Laura Martin

We're lucky to have so many bright minds authoring content that disrupts traditional thinking, challenges the status quo and provides a fresh perspective on how to drive company performance through learning. Don't forget to subscribe to our newsletter to get new insights delivered right to your inbox.

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