Solve frontline challenges with Axonify’s new Communications release

We’re excited to announce our latest major release of Communications offering new functionality that includes:

• A new centralized hub that provides easy access to all forms of messages on the Timeline—a social media-like feed of communications from your organization 
• Alerts to new content to keep your entire frontline in the know
• Ways to celebrate users for staying up-to-date on their training
• An upgraded experience for admins to create tailored messages to suit the unique communication needs of their frontline
• And so much more!

The importance of communications on the frontline

Communicating with the frontline has never been more critical—research from our latest Deskless Report shows that 1 in 4 frontline employees lack the essential information needed to make informed decisions, close sales and perform effectively.

With the latest release of our Communications tool, you can now reach teams where they’re already tracking tasks, connecting with colleagues, asking questions and building skills. This new suite—covering announcements, polls and quizzes—seamlessly embeds vital information into the daily flow of frontline work.

Built from insights shared by communication leaders, this release solves today’s biggest challenges with reaching the frontline. From urgent updates to building belonging, Axonify now lets you deliver targeted, accessible messages, gather meaningful feedback and measure the metrics that matter most.

Deliver timely, tailored & targeted communications that hit the mark

Too many messages, generic formatting and irrelevant content can clutter your communications and dilute their impact. You need timely, tailored and targeted messages that resonate with your frontline and drive action.

Timely

With the new calendar view in Axonify Communications, you can visualize message distribution across the calendar, making it easier to space out your messaging to avoid overwhelming your audience. This ensures that your updates land at the right time for maximum impact.

Tailored

You can now stylize your content with a rich text editor, and add links, videos and images to create messages that stand out and give your teams the full context they need. Automate message scheduling with start and end dates, and use conditional delivery options to tailor content to specific groups. (For example, you can set conditions to automatically enroll new hires in onboarding messages, ensuring they receive critical info right from day one.)

You can also control how your messages are prioritized. Need an urgent update to reach all employees immediately? Broadcast it so it’s the first thing they see when they log in. For lower-priority updates, schedule them to appear on the Timeline feed where they’ll be discovered naturally as employees browse.

Targeted

Create customized messages for specific teams or regions with just a few clicks. Whether targeting associates in a particular location or role, Axonify Communications’ recipient group functionality allows you to personalize messages to reach the right audience. 

And, with built-in auto-translation supported by Google Translate, you can instantly translate messages into over 60 languages, ensuring accessibility and accelerating time-to-publish while reducing translation costs.

Ensure critical messages get the attention they deserve

When frontline teams miss essential updates, it can impact everything from customer experience to worker safety and morale, putting business outcomes at risk. With the new Axonify Communications, you can easily put critical messages front and center for employees.

Indicators

To help employees quickly identify high-priority updates, Axonify Communications now includes bold visual indicators on the Homepage and Timeline tab, making important messages easy to spot in a familiar social-media-style feed. This ensures that crucial information stands out from lower-priority content so your frontline always knows what to pay attention to first.

Gamification

Use Axonify Communications to encourage message engagement by turning acknowledgments into a friendly competition. Award points for reading high-priority updates and motivate your frontline to stay informed while adding an element of fun.

Easy recall

For messages that need a second look, the robust search feature allows employees to quickly find and revisit past communications. Whether it’s a crucial safety reminder or a customer policy update, your frontline can access older information anytime they need it.

Unburden frontline managers with streamlined communications

With 40% of frontline managers feeling overburdened, relying on them to manually relay messages adds extra strain and can lead to missed updates, delays and misinformation. Axonify’s Communications feature simplifies the flow of information, creating a centralized hub where every frontline employee has equal access to messages in real-time. This gives managers valuable time back for face-to-face coaching and high-value interactions while ensuring their teams stay informed.

 Gain clarity on what makes your messages effective

Knowing what works—and what doesn’t—is key to refining your communication strategy. Axonify’s enhanced reporting filters and dashboards make it easy to validate your approach to communications by tracking:

• The best day and time for sending updates
• The type of message, wording and content that resonates most with your audience
• Viewership rates and how quickly employees see your messages
• Engagement metrics that reveal message impact

Organizing messages by initiative—like Health & Safety, for example—keeps critical themes consistent and measures their success collectively. This structured approach lets you hone your strategy, making each communication more purposeful and effective.

Remove barriers to two-way communication

Metrics on communication effectiveness and frontline performance are invaluable, but without context, data alone can be misleading. New open-text response options within poll messages let frontline employees share their insights in real time, adding the kind of qualitative context that raw numbers can’t provide.

With anonymous response settings, frontline teams can feel safe sharing candid feedback, while optional point-based gamification encourages engagement. This quick pulse check empowers your organization to make faster, more informed adjustments to messaging, protocols and operations.

Keep everything in one place

When different departments use separate tools for frontline learning, task management and communications, workflows can get tangled, leading to missed messages, incomplete learning and wasted time.
Axonify’s all-in-one platform streamlines the frontline experience by bringing Learning, Tasks, and Communications into a single, intuitive hub. With experiential learning, clear task tracking and real-time updates, frontline employees can access the information they need on the devices they already use every day, supporting a more efficient and connected workforce.

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Connect with us to discover how Axonify Communications enriches your organization’s ability to connect, engage and inform the frontlines while offering undisputable data-driven insights as part of the Axonify ecosystem.